Entain had earlier run attempts at new shop designs, where they were concentrating on digitizing their customers’ experiences. This alteration was to take place in the UK in both Ladbrokes and Coral brands found in Italy.
Entain is a worldwide online operator in the online gambling market. Rob Wood, who is the CEO and also the deputy chief executive of Entain stated that they were concentrating on delivering a good local experience for their clients.
After the reopening of retails as a result of the covid-19 pandemic, Entain has managed to establish 18 new digital hubs within the UK. They are aiming at opening other digitized Ladbrokes and coral shops to cater to online casino demands.
Some of the areas they are aspiring to open new stores include Dumfries, Leicester, Sunderland, Portsmouth, Leeds, Birmingham, and London before the year ends.
The Entain company is anticipating opening approximately 200 digital online casinos in the UK by the year 2024.
The Entain Company aims to bring the good relationship they have with their online customers into the shops. Andy Hicks who is the retail MD in UK and Ireland added that they wanted to make their customers more digital and provide a more contemporary environment for their online gambling.
The company is working tirelessly to provide their local customers with a place to enjoy sports, socialize, bet and play games at ease.
Through its Eurobet brand in Italy, Entain is planning to establish 30 digital stores for the year ends. These stores will consist of Eurobet cafés where clients will be able to socialize.
The aim is to provide a different and more distinguishing experience to both new and existing clients.
Andrea Faelli, the managing director in Italy said, they want to move from providing betting shops to introducing spaces in the township where people can come to experience a good time. This may include having a bet or not.
Last week, Entain committed a takeover project from Draftkings. This is estimated to add up to $22.4bn. Draftkings has up to 19 October to give in the firm offer.